Set Your Goal

You want to be effective in digital ministry. Set SMART goals. (Specific, Measurable, Achievable, Relevant and Timely).

Know Your Audience

How to create a persona, based on research, educated assumptions, and real experiences. to help you in digital ministry.

Social Media Basics

Best practices and key tips as you get started in the world of social media for ministry.

Create a Journey

A content journey is taking your user through a digital journey, step-by-step, going from one call to action (CTA) to another.

Intro to Analytics

Analytics can help you see where God is at work in people’s lives online, and evaluate the effectiveness of your digital efforts.

Put It All Together

Final instructions for a new digital strategist.

Marketing to Expand Your Reach

This section provides training and resources to help you grow in your marketing capabilities.

Analytics

Find playbooks for using and leading with analytics, webinars, and step-by-step guides for using our Cru analytics tools.

Social Media Management

Find training and how-tos for managing your social media channels as well as running social media campaigns.

Email Campaign Management

Find helpful resources to help you get started with Adobe Campaign and to run your first email campaign.

Content Management Systems

Cru supports two content management systems that can host your website: Adobe Experience Manager (AEM) and WordPress.

Learning Management Systems

Find helpful resources to help you get started with the right Learning Management System (LMS) to fit your training needs.

Downloads

Worksheets and diagrams to help you plan your strategy

Glossary

What does THAT mean? Find the answer here!

Measuring Fruitfulness

How we define and measure fruitfulness in the digital ministry context

Cru Digital Ecosystem

Directory of the supported apps and sites we use for ministry

Assets

Uploading Files

Adobe Experience Manager (AEM) allows you to upload a number of different file formats:

  • PDF
  • JPEG
  • TIFF
  • PNG
  • MS WORD
  • MS EXCEL

To see a full list of supported file types, please visit Adobe's documentation on the topic. The procedure for doing so is the same as described below.

If you are interested in using video or audio files in your site, please do not upload them to the DAM folder for your images. Contact aem@cru.org and we will assist you with this process.

Uploading Images using the DAM (Digital Asset Manager)

  • To upload files into the DAM, navigate to the Assets page in the main navigation and then click on Files.
  • Navigate to the folder in which you want to upload your files
  • Once you are in the appropriate folder, click the blue Create button in the upper right-hand corner (as long as you have the proper permissions)
  • Upload your file(s)

 

Working with Assets (Images, PDFs, Videos, etc.)

 

 

Clicking on the icon will bring you to another menu with a plethora of options. To get to the place where you can upload or edit an asset, click on the Files icon.

 

 

Once you go through to files, you will find that the files are separated by site. Clicking through deeper will dive into the subfolders where you can create, edit, delete, move assets.

 

 

One thing to keep in mind when you are going through the subfolders, is that there are several ways to get back up the chain. One  way is to click  on the drop-down  where you see 2019Collection, it will reference higher levels in the hierarchy of folders.

 

When you name an asset, you’ll see that you have the ability to give it a Title and a Name. The Name, is how it is stored in the DAM system (Data Asset Management).

 

 

Clicking on the actual image of an asset brings up a list of other options on the top header bar. You can also view tiles by tiles or a list, by clicking the display option in the  top right corner.

 

 

Adding an image Asset to a Web Page

If you would like to add an image asset to a web page, you can do that from the edit screen within an actual page.

 

 

 

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