Set Your Goal

You want to be effective in digital ministry. Set SMART goals. (Specific, Measurable, Achievable, Relevant and Timely).

Know Your Audience

How to create a persona, based on research, educated assumptions, and real experiences. to help you in digital ministry.

Social Media Basics

Best practices and key tips as you get started in the world of social media for ministry.

Create a Journey

A content journey is taking your user through a digital journey, step-by-step, going from one call to action (CTA) to another.

Intro to Analytics

Analytics can help you see where God is at work in people’s lives online, and evaluate the effectiveness of your digital efforts.

Put It All Together

Final instructions for a new digital strategist.

Marketing to Expand Your Reach

This section provides training and resources to help you grow in your marketing capabilities.

Analytics

Find playbooks for using and leading with analytics, webinars, and step-by-step guides for using our Cru analytics tools.

Social Media Management

Find training and how-tos for managing your social media channels as well as running social media campaigns.

Email Campaign Management

Find helpful resources to help you get started with Adobe Campaign and to run your first email campaign.

Content Management Systems

Cru supports two content management systems that can host your website: Adobe Experience Manager (AEM) and WordPress.

Downloads

Worksheets and diagrams to help you plan your strategy

Glossary

What does THAT mean? Find the answer here!

Measuring Fruitfulness

How we define and measure fruitfulness in the digital ministry context

Cru Digital Ecosystem

Directory of the supported apps and sites we use for ministry

Evangelism Tools

GodTools

Communicate the gospel clearly in 84 languages with a variety of tools and resources.

FEATURES

  • Cru core tool
  • Multi-lingual (80+)
  • iOS & Android
  • Use without internet

EveryStudent.com

Cru's evangelistic website in more than 45 languages worded to nonbelievers, addressing their most pressing questions about life and God. 

FEATURES

  • Multi-lingual
Go

Jesus Film Project

Watch, download, and share from a growing library of videos in more than 1800 languages produced to help the world know Jesus better.

FEATURES

  • Cru core tool
  • Multi-lingual (App 10+, Content 1790+))
  • iOS & Android

Voke

Grow together one-on-one or with a group, even when you’re apart, by watching and discussing a selection of gospel-based video series -- all in one place.

FEATURES

  • Cru innovation tool
  • Multi-lingual
  • iOS & Android

#FallingPlates

Share a 4-minute video available in 44 languages and viewed by more than 28 million to start gospel conversations.

FEATURES

  • Multi-lingual
Go

Perspective Cards

Interact with a virtual deck of cards to create enjoyable spiritual and gospel conversations that flow from the topic of worldview.

FEATURES

  • iOS & Android
  • Use without internet

Soularium

Connect in meaningful conversation about life & God using powerful photographic images and 5 simple questions.

FEATURES

  • Multi-lingual
  • iOS & Android
  • Use without internet

Issues I Face

Connect with people online through life issues, inviting them to talk with you, as you point them to Jesus in their story.

FEATURES

  • Multi-lingual
Go

Discipleship Tools

Mission Hub

Be intentional with your everyday relationships by taking the next best step to help others experience God.

FEATURES

  • Multi-lingual
  • iOS & Android
  • Use without internet

The Mentor Ministry

Learn how to journey with people online and to share the gospel as the Holy Spirit leads.

FEATURES

  • Multi-lingual
Go

Starting With God

Provide articles and a personal message series to help a new believer grow into a multiplying disciple.

FEATURES

  • Multi-lingual
Go

Making Your Life Count

Offer simple, practical, and powerful ways to help you make your life count.

FEATURES

  • Cru innovation tool
  • Multi-lingual
Go

First Steps

Help ground new Christians in their faith and take their first steps in their relationship with God.

FEATURES

  • iOS & Android

MyCru

Engage with Cru content directly on your phone. Track progress as you grow in your faith. Share your progress with others as they grow with you.

FEATURES

  • Cru innovation tool
  • Multi-lingual
  • iOS & Android

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