Adobe Analytics is currently our primary tool for your analytics needs. It is a robust tool that can help you dig into data to see what kind of digital impact you are making. This tool also helps you look not only at how your site or app is performing, but also what is happening across the digital ecosystem in your country or area.
This section is an introduction to the tool itself. You will learn to navigate Adobe Analytics, gain a better understanding of analytics terminology, and use the various reporting functions and features.
Be sure to visit the Adobe Analytics Templates section as well once you have a working understanding of this tool!
Overview of the onboarding process after you have submitted a request for a log-in account
How to navigate in the tool
Learn how to use Workspace to create your own custom analysis projects or use pre-made templates for reporting
How to create a new project using templates and segments
Understand, create and use calculated metrics and alerts
Use these templates created just for Cru to jump-start your reporting. Just click File > Save As to make a copy for you or your team. **reports may need minor edits. Just reach out if you need help**
Searchable guide for understanding all the key terminology used in Adobe Analytics
If you just can't get enough of Adobe Analytics, check out their training content on their Youtube Channel
Need help with Adobe Analytics? Email firstname.lastname@example.org or join the Adobe Analytics Workplace Group
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